Email Newsletters

Cultivating Community Through Meaningful Communication

Building and maintaining a strong community connection is vital for any funeral home. Our Email Newsletters service ensures you stay in touch with your community, sharing valuable and engaging content that resonates with local residents.

Benefits of Our Email Newsletters Service:

  • Personalized Content Creation: We help craft newsletters that reflect the unique spirit of your community, including staff highlights, local humor, and insightful articles.
  • Enhanced Community Engagement: Regular newsletters keep your funeral home in the minds of locals, fostering a sense of belonging and trust.
  • Spotlight on Pre-planning Benefits: Educate your community about the advantages of pre-planning, providing peace of mind and promoting informed decisions.
  • Direct Subscriber Communication: Utilize a simple opt-in form on your website to gather subscribers directly, ensuring your newsletters reach those most interested.
  • Greater Reach than Social Media: Unlike fleeting social media posts, email newsletters provide a direct line to your audience, with content that has lasting impact and personal relevance.

Total Control and Transparency: Manage your subscriber list and newsletter content directly from our CRM platform. You have full access to analytics and feedback to continuously refine your outreach and enhance community relations.

Strengthen your community ties with effective email newsletters. Join Funeral Clients CRM now and start sharing stories that matter.

Sample Newsletter for Funeral Home

This is a comprehensive sample. We suggest considering a scaled-down version. Please reach out so we can explore the benefits of other options.


Trivia Question

In what year was The Butchart Gardens officially established in Victoria, BC, and who was the founder?

Answer at the bottom of the newsletter

The article on TripAdvisor lists various attractions and activities in Victoria, British Columbia including Butchart Gardens, Royal BC Museum, Craigdarroch Castle, and whale watching tours.

The article provides detailed information about each attraction, including reviews from visitors and ratings.

It is a helpful resource for visitors looking to explore the area and find popular things to do in Victoria and the surrounding Vancouver Island area.

Read More…

Interesting Facts About Victoria

  • Victoria has the highest percentage of seniors among major Canadian cities, with over a quarter of its population being aged 65 and older.
  • The city is known for its mild climate, which attracts many retirees looking to escape harsher winters in other parts of the country.
  • Victoria offers a wide range of senior-friendly activities and amenities, including scenic walking paths, cultural attractions, and vibrant communities specifically designed for older residents.

Celebrating Life at McCall Gardens

Seniors in Victoria BC can enjoy a variety of activities during the summer, such as attending outdoor concerts and festivals, exploring local gardens and parks, taking boat tours or whale watching excursions, participating in outdoor fitness classes, joining walking or hiking groups, and attending art classes or workshops.

There are also opportunities for seniors to volunteer, golf, play lawn bowls, or take part in guided history or nature tours.

Many retirement communities and senior centers in Victoria offer organized day trips and social activities specifically tailored for older adults.

Quote of the Day

“Age is an issue of mind over matter. If you don’t mind, it doesn’t matter.” – Mark Twain

McCall’s Choices Worksheet

This free resource helps you review the various options available when planning a Funeral, Celebration of Life, or Cremation Service. It covers almost all of the questions that you will be asked at the funeral home. 

Victoria Q & A

  1. What senior housing options are available in Victoria, BC? – Some senior housing options in Victoria, BC include retirement communities, assisted living facilities, and independent living apartments. 
  2. Are there any senior-friendly activities and programs in Victoria, BC? – Yes, there are various community centers, senior centers, and social clubs in Victoria that offer activities and programs specifically designed for seniors.
  1. How can seniors access healthcare services in Victoria, BC? – Seniors in Victoria, BC can access healthcare services through the public healthcare system, which includes hospitals, clinics, and primary care physicians. Additionally, there are private healthcare providers and home care services available for seniors who require additional support.

Upcoming Executors Protection Workshop: May 30

To register, please fill in the information to register for your free spot.

Thursday, May 30, 2024 @ 10:30 am – 12:00 pm Pacific

Register soon – limited to 60 people

By Attending This Workshop, You Will Learn …

      • How PROBATE works and how it impacts your Executor.
      • The importance of having an updated WILL.
      • How to provide your Executor professional assistance for pennies a day.
      • How to ensure cash is available for your Executor despite frozen bank accounts.
      • How to REDUCE STRESS and higher costs by pre-planning your cremation or burial.

Where: McCall Gardens, 4665 Falaise Dr., Victoria, BC

When: Thursday, May 30, 2024 @ 10:30 am – 12:00 pm Pacific

Register soon – limited to 60 people


Healthy eating is crucial for seniors to maintain their health and independence.

Nutrient-dense foods can provide energy and prevent chronic diseases like heart disease and Type 2 diabetes.

However, elderly individuals may face challenges in eating well due to various factors such as decreased interest in food or physical limitations.

Hiring a trained caregiver can help ensure proper nutrition and adherence to Canada’s Food Guide.

Three tips for healthy eating include incorporating a variety of foods, staying hydrated throughout the day, and utilizing meal planning for easier shopping and cooking.

Home Instead offers tailored home care services to support seniors in maintaining their health and independence.

Read More…

Tip Of The Day

Check out local senior centers and community centers in Victoria BC for a variety of fun activities, classes, and social gatherings specifically geared towards seniors.

It’s a great way to meet new people and stay active!

Victorians From The Past

Emily Carr is a famous Victoria, BC resident who passed away in 1945 and is buried in Ross Bay Cemetery.

She was a renowned Canadian artist and writer known for her paintings of the Indigenous peoples of the Pacific Northwest Coast as well as the landscapes of British Columbia.

Carr was one of the first artists in Canada to adopt a Modernist and Post-Impressionist style, and she is considered a pioneer of Canadian art.

Carr’s work has had a lasting impact on the art world, and her paintings are celebrated for their unique perspective and emotional depth.

In addition to her artistic achievements, Carr was also an advocate for environmental conservation and was deeply connected to the natural beauty of Vancouver Island.

She has left a lasting legacy in Victoria, BC and beyond through her art and her dedication to preserving the natural world.

Meet McCalls Staff Member: Robin Heppell

Rob was born and raised in Victoria and is a fourth-generation funeral director. He received early training at his grandfather’s and uncle’s funeral home (Egan Funeral Home) in Bolton, Ontario. Rob has been associated with McCall Gardens since 1986, when he started as an apprentice and then became a funeral director and embalmer and later the manager of advance planning.

After launching the first McCall’s website in 1998, Rob eventually left full-time employment at McCall Gardens to start his own company which assisted funeral homes throughout North America in the areas of technology, strategy and pre-planning. During this time he remained associated with McCall’s as a consultant.  After selling his business, Rob rejoined McCall Gardens and once again is focusing on advanced funeral, cremation and memorial planning.

Rob has obtained the designation of CFSP (Certified Funeral Service Practitioner) and is a Certified Celebrant.   Rob and his wife, Cindy, are proud parents of Haleigh and Noah and have a dog, Charlie and cats, Jasper and Ellie.  He has coached both children in hockey and lacrosse.

Rob can be reached by email at

Interesting Facts About Victoria

  • Victoria has one of the highest percentages of seniors in Canada, with nearly 1 in 4 residents being aged 65 and older.
  • The city has a wide range of senior-friendly activities, including numerous walking trails, community centers, and social clubs tailored specifically for older adults.
  • Victoria is known for its mild climate, making it an ideal place for seniors to enjoy outdoor activities year-round, such as gardening, golfing, and exploring the city’s parks and beaches.

Joke of the Day

Why did the senior move to Victoria?

To take advantage of the mild climate and endless supply of tea and scones!

Answer To Trivia Question

The Butchart Gardens was officially established in 1904 by Robert Pim Butchart.

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